Sabato De Sarno, Gucci’s new creative director, presents a glimpse into the creation of the Gucci Ancora show—his first collection for the iconic fashion house. In the days leading up to the show, De Sarno shares his personal experiences, revealing his passions and vision for Gucci’s new chapter.
Cinematography
Glossy Milan backdrops that scream expensive nervous energy.
Production
Catatwalk chaos compressed into snackable perfection.

Director
Ariel Schulman
Trivia, insights & behind the scenes
Henry Joost and Ariel Schulman (Catfish, Nerve) directing a fashion doc is delightfully unhinged—no wonder the anxiety feels so authentic.
This dropped weeks after De Sarno's polarizing debut, making it less documentary and more real-time reputation management.
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