

The Willy Wonka of Japanese pornography runs his empire from a van.
"This world of porn exists to make everyone happy," says Touru Muranishi, 49, Japan's leading pornographer. Acting as producer, director, cameraman and star, his motto is 'real sex with real women in real places'. Despite Japan's stringent censorship laws, Muranishi has been phenomenally successful, making and broadcasting 15 films a month on his own satellite channel. His 'documentary' porn films provide a fascinating insight into male chauvinism in the land of the geisha girl. Heavily made-up glamour models are a definite turn-off. Instead, the women should have the face of a 'princess' and the body of a whore. But despite Touru's insistence on 'real' sex, his films show that in Japan, as in the rest of the world, adult videos reveal male fantasies, not female desire.
Direction
Hughes lets Muranishi hang himself with his own contradictions.
Editing
Jarring cuts between mundane business and raw footage.
Director
Gwyneth Hughes
Trivia, insights & behind the scenes
Muranishi's satellite channel operated in a legal gray zone—Japanese censorship requires genital pixelation, but his 'documentary' label offered loophole protection that shaped 1990s JAV industry norms.
The film's 26-minute runtime mirrors the very format Muranishi mass-produced, suggesting Hughes is implicating her own medium in the industrialization of desire she's critiquing.
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